Kelsey Moffitt
Industrial Designer
Kelsey (She/Her) is an industrial design professional working to enable sustainable and circular innovative solutions. She explores social and environmental innovation, and the way that system, service and product design intermingle. She is interested in disruptive design, it's interaction with communities, and it’s potential to incite change. She dabbles in linocut and printmaking, urban farming, and getting lost in the woods.
Experience
Manager, Industrial Design - Circular Systems (Feb ‘22 - Current)
Senior Industrial Designer - Circular Systems (Oct ‘18 - Feb ‘22)
Loop Global
Founding team member of the Loop circular platform, an industry-leading reusable packaging platform. Developed methods for consumers to return packaging safely and conveniently across e-commerce and retail platforms for Fortune 500 CPG, QSR, and Retail companies.
Developed and launched secure packaging return points globally enabling a network of convenient in-store reusable packaging options for consumers; worked cross-functionally to develop safety and accessibility standards that adhere with all local and client regulations, and ensured integration into consumer, retail, and operational blueprints.
Developed and deployed secure direct-to-consumer reusable shipping vessels globally, eliminating single use packaging in e-commerce circular pilot programs.
Utilized design thinking approaches to identify and prioritize innovative circular pilot opportunities within CPG, QSR and Retail frameworks, design innovative services, and measure the impact of circular services.
Manager, Industrial Design - Strategy (Feb ‘22 - Current)
Industrial Designer (March ‘17-Oct ‘18)
TerraCycle, Inc.
Strategized and refocused departmental services to better align with and enable brand partners’ SDG goals. Lead to an increase in departmental efficiency and creative cross-departmental collaboration.
Developed product design frameworks that facilitated partners’ transitions to circular business models and closed-loop supply chains.
Lead cross-functional teams to develop and implement innovative circular recycling pilot programs for major CPG partners; used industry-leading technology to increase impact and adoption rates with users. Lead the development and launch of a technology-enabled diaper collection unit & pilot program with P&G that reached over 500 users.
Developed and manufactured goods utilizing waste products for brand partners; highlighted the history and lifecycle the material to add value to the product and brand messaging.
Developed and produced products for high-profile clients to promote recycling and upcycling through technology enabled recycling units, sculptures, and upcycled products.
Managed Design Fellowship program across Loop and TerraCycle, managing the project-load and individualized development opportunities for up to 6 Fellows at a time.
Co-Founder, Co-Owner (Feb ‘22 - Current)
Brewerytown Bakery & Bagels
Planned, launched, and manage the continuing operation of a fully plant-based retail bakery - increasing accessibility of fresh Philadelphia-local bread, pastries, and bagels to the neighborhood community.
Design Intern (2015)
littleBits Electronics Inc.
Worked with the product design team to create and build projects that meaningfully showcase the littleBits modules to guide and inspire users. Lead user testing sessions for products in development.
Marketing, Communications, and Graphics Lead (2015-2017)
Backyard BBQ & Catering Co.
Branding, Social Media, and Marketing for Backyard BBQ and Catering Co., including take-out and catering menus, direct mail marketing, website, phone orders, and sales.
Education
Bachelor of Science, Industrial Design (2016)
James Madison University, School of Art, Design, and Art History
Minor in Art History
Design for Social Innovation, Executive Certificate (2022)
University of Pennsylvania, Stuart Weitzman School of Design and School of Social Policy & Practice
Beijing Architecture Studio Enterprise (B.A.S.E.) (2014)
Studied architecture and design under Evelyn Tickle at the B.A.S.E. Studio analyzing design and the design process across cultures and centuries.
Skills
Adobe Suite • Microsoft Office • Design Thinking & Strategy • Circular Systems Strategy • Keyshot • Fusion360 • Sourcing & Vendor Relations • Project Management • Project Documentation • Industrial Sewing Techniques • Patternmaking & Techpack Creation • Collaboration & Facilitation • Public Speaking •
3D Printing and Rapid prototyping • Fabrication and Woodshop • Sheet Metal Construction
Achievements
Speaking Engagements: Thrive Arts, Princeton 2022; IDSA Sustainability Deep Dive 2021; NYU Makerspace 2021; Packaging World Conference at Javits Center, NYC 2019; Jefferson University 2018
President, Industrial Design Society of America, JMU Student Chapter, Fall 2015-Spring 2016
IDSA Student Merit Award Winner, JMU Student Chapter, Spring 2016
Awarded by Audrey Barnes, Associate Professor, JMU Industrial Design Department Lead